CIMG PROGRAMME PATHWAY 5:
Professional Post Graduate Diploma in Marketing
Subjects
- Integrated Marketing Communications (IMC)
- Strategic Marketing in Practice
(Case Study) - Strategic Marketing Management
- Advanced Digital Marketing
Competency Control
- Integrated Marketing Communications
- Technical and Behavioral Competencies
- Technical and Behavioural Competencies
- Technical and Behavioural Competencies
i. Qualification overview and how it will benefit you
A purposefully focused qualification enabling one to impact and contribute
to an organisation’s corporate orientation, competitive strategy, and
manage the organisation’s marketing activities
ii. Entry criteria
- Pathway 4: Professional Degree in Applied Marketing
- Advanced Marketing Degrees such as MBA/MSc/MA/Phd without
prior marketing qualifications such as BSc/BTech and HND Marketing. - CIM part qualification or relevant equivalent certificate in marketing
- IMM part qualification or relevant equivalent certificate in marketin
iii. Qualification Structure
Integrated Marketing Communications (IMC) + Strategic Marketing in
practice (Case Study) + Strategic Marketing Management + Advanced
Digital Marketing = Professional Postgraduate Diploma in Marketing
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iv. Fees
- Registration/RE-registration Fees* – GHS150
- Annual Subscription – GHS200 per annum
- Examination Fee – GHS200 per module X 4 modules= GHS800
- Overall Total – Registration/RE-registration + Annual Subscription +
Examination Fee = GHS1,150
v. What is my next move?
Professional Marketer
ent applies to those who break their registration for more than one year
