CIMG PROGRAMME PATHWAY 5:

Professional Post Graduate Diploma in Marketing

Subjects

  • Integrated Marketing Communications (IMC)
  • Strategic Marketing in Practice
    (Case Study)
  • Strategic Marketing Management
  • Advanced Digital Marketing

Competency Control

  • Integrated Marketing Communications
  • Technical and Behavioral Competencies
  • Technical and Behavioural Competencies
  • Technical and Behavioural Competencies

i. Qualification overview and how it will benefit you

A purposefully focused qualification enabling one to impact and contribute
to an organisation’s corporate orientation, competitive strategy, and
manage the organisation’s marketing activities

ii. Entry criteria

  • Pathway 4: Professional Degree in Applied Marketing
  • Advanced Marketing Degrees such as MBA/MSc/MA/Phd without
    prior marketing qualifications such as BSc/BTech and HND Marketing.
  • CIM part qualification or relevant equivalent certificate in marketing
  • IMM part qualification or relevant equivalent certificate in marketin

iii. Qualification Structure

Integrated Marketing Communications (IMC) + Strategic Marketing in
practice (Case Study) + Strategic Marketing Management + Advanced
Digital Marketing = Professional Postgraduate Diploma in Marketing

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iv. Fees

  • Registration/RE-registration Fees* – GHS150
  • Annual Subscription – GHS200 per annum
  • Examination Fee – GHS200 per module X 4 modules= GHS800
  • Overall Total – Registration/RE-registration + Annual Subscription +
    Examination Fee = GHS1,150

v. What is my next move?

Professional Marketer

ent applies to those who break their registration for more than one year