History Of CIMG

The Chartered Institute of Marketing, Ghana (CIMG) was founded in July 1981 with the vision to be the voice of marketing practice in Ghana under the Professional Bodies Registration Act 1973 (NRCD143). The Institute aims at seeing organizations (both private and public) embrace the marketing concept, and be marketing oriented in their operations.

In 2020, the CIMG was granted a Parliamentary Act 1021 which gives it the mandate to regulate the standard in marketing practice and the training of marketing professionals in Ghana

Our Vision

Our vision is to be the voice of marketing practice in Ghana.

Our Mission

Our mission is to lead in the development of world-class marketing professionals and practitioners for effective marketing practice in Ghana.

Request a Callback

Objects Of The Institute

The objects of the Institute are to:
(a) Set standards for the practice of marketing, and
(b) Regulate the practice of the marketing profession in the country.

Functions of the Institute

To achieve the objects above, the Institute shall;
(a) Provide training and conduct examinations in accordance with international best practice to improve the skills and competencies of all those working in and aspiring to work in marketing
(b) set the agenda for the practice of marketing in the country
(c) promote the role and value of marketing as a critical tool for business development
(d) support Government in the development of policy and regulation of marketing activities
(e) advocate responsible and ethical marketing practice for marketers and businesses in general
(f) conduct innovative marketing research
(g) conduct and provide for the conduct of qualifying examinations for membership
(h) award professional certificates
(i) develop best practice and thought leadership programmes
(j) promote marketing as a leading career path and employment choice for future generations; and
(k) perform any other function that is ancillary to the objects of the Institute

Training & Development

Provide world-class training and conduct examinations to develop the skills and competencies of members and the general public.

Marketing Process

Champion the role and value of marketing as a critical tool for business development.

Government Policies

Influence Government policy and regulation on marketing and business.

Ethical Marketing

Advocate responsible and ethical marketing practice for marketing and businesses.

Promote Research

Promote the conduct of innovative marketing research, best practice and thought leadership in the marketing profession.

Creating Career Paths

Promote marketing as a leading career path and employment choice for future generation.

National Executive Team

Dr. Kasser
Tee

National President

Agnes
Essah

Vice President

Shirley
Acquah Harrison

National Treasurer