CIMG PROGRAMME PATHWAY 2:

Professional Advanced Certificate in Marketing

Subjects

  • Decision Making Techniques
  • Management in Practice
  • Digital Marketing Techniques **

Competency Control

  • Risk
  • Behavioural Competencies
  • Digital integration

i. Qualification overview and how it will benefit you

The Professional Advanced Certificate in Marketing pathway 2, has the objective of providing students with intermediate skills and knowledge in Marketing. This serves as an add on or booster to Pathway 1.

Benefits associated with this Pathway are unquantifiable as the student stands to gain a workable appreciation of the values and use of Marketing at this middle level by leveraging their abilities and acquired knowledge to grow as professionals.

Individuals who hold this certificate are able to build on their Marketing fundamentals and apply practical skills as they develop and progress in their career..

ii. Entry criteria