Chartered Institute of Marketing Ghana

CIMG PROGRAMME PATHWAY 2:

Professional Advanced Certificate in Marketing

Subjects

  • Decision Making Techniques
  • Management in Practice
  • Digital Marketing Techniques **

Competency Control

  • Risk
  • Behavioural Competencies
  • Digital integration

i. Qualification overview and how it will benefit you

The Professional Advanced Certificate in Marketing pathway 2, is to equip
students with applicable, modern-day marketing techniques for use in the
global marketplace. The student will have a practical understanding of
the values and application of marketing at a tactical level while leveraging
on the skills and knowledge to plan and execute marketing programmes
appropriately.
Holders can comprehend the broader role of marketing and how their
practical skills can be utilized in their professional progression within the
marketing industry.

ii. Entry criteria

CIMG Pathway 1 : Professional Certificate in Marketing
• ABE Level 4 & Analogous qualification – must take & pass
• Non-Marketing Degree/Masters Professional qualification holder
with a minimum of 3 years marketing experience – must take &
pass

iii. Qualification Structure

Decision Making Techniques + Management in Practice + Digital Marketing
Techniques = PROFESSIONAL ADVANCED CERTIFICATE IN MARKETING

iv. Fees

Registration/RE-registration Fees* – GHS150
• Annual Subscription – GHS200 per annum
• Examination Fee -GHS150 per module X 3 modules= GHS450
• Overall Total – Registration/RE-registration + Annual Subscription +
Examination Fee = GHS800

v. What is my next move?

Join pathway 3, which is the PROFESSIONAL DIPLOMA IN MARKETING
CIMG Programme Pathways

*Please note that payment applies to those who break their registration for more than one year

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