CIMG AND HERITAGE CHRISTIAN UNIVERSITY SIGN MOU TO RUN THE PROFESSIONAL MARKETING QUALIFICATIONS PROGRAMME
The Chartered Institute of Marketing, Ghana (CIMG) is delighted to announce the signing of a Memorandum of Understanding (MoU) with Heritage Christian University (HCU), designating the university as an accredited study centre for CIMG’s Professional Marketing Qualifications programme.
This strategic partnership marks a significant milestone in bridging the gap between academic learning and industry practice in the field of marketing. By becoming an accredited study centre, HCU will offer its students and prospective candidates’ access to internationally recognised professional marketing certifications administered by CIMG.
Under the terms of the MoU, students at HCU will benefit from a wide range of professional development opportunities, including mentorship, guest lectures by industry experts, internship placements, and direct engagement with the marketing community in Ghana.
Furthermore, the agreement provides a framework for faculty development and institutional collaboration, enabling knowledge sharing, joint initiatives, and continuous professional training for academic staff.
This collaboration underscores HCU’s commitment to producing well-rounded, industry-ready graduates while advancing the standards of marketing education in Ghana. It also aligns with CIMG’s mission to champion marketing excellence and support the growth of marketing professionals across the country.
This strategic partnership marks a significant milestone in bridging the gap between academic learning and industry practice in the field of marketing. By becoming an accredited study centre, HCU will offer its students and prospective candidates’ access to internationally recognised professional marketing certifications administered by CIMG.
Under the terms of the MoU, students at HCU will benefit from a wide range of professional development opportunities, including mentorship, guest lectures by industry experts, internship placements, and direct engagement with the marketing community in Ghana.
Furthermore, the agreement provides a framework for faculty development and institutional collaboration, enabling knowledge sharing, joint initiatives, and continuous professional training for academic staff.
This collaboration underscores HCU’s commitment to producing well-rounded, industry-ready graduates while advancing the standards of marketing education in Ghana. It also aligns with CIMG’s mission to champion marketing excellence and support the growth of marketing professionals across the country.
Both institutions are optimistic that this partnership will foster innovation, professional relevance, and a more practical approach to marketing education in the years to come.
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