OPTION 1
Financial Services Marketing
Energy Marketing
Specialized Commodities Marketing / FMCG Marketing
OPTION 2
Public Sector Marketing
Political Marketing
NGO Marketing
OPTION 3
Energy Marketing
Transport and Logistics Marketing
Agri-Business Marketing
OPTION 4
Financial Services Marketing
Telcos and Digital Platform Marketing
Printing, and Communication Agency & Publishing Marketing
OPTION 5
Education, Health and Hospitality Marketing
Sports and Entertainment Marketing
Political Marketing ‘OR’ Printing and Communication Agencies
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i. Qualification overview and how it will benefit you
Professional Marketer status recognises Marketers who have achieved the highest levels in the practice of marketing (practitioners or academics). It demonstrates commitment to keeping up-to-date and is awarded on a combination of experience and qualifications.
This status was developed to encourage experienced marketers to keep their skills relevant through ‘the proactive maintenance and extension of professional knowledge, skills and personal qualities required to drive responsible practice throughout working life.
ii. Entry criteria
- • Professional Postgraduate Diploma in Marketing
- • MA/M-Tech/MBA/MSc/Ph.D. degrees with prior marketing qualifications such as BSc/BTech and HND Marketing (NB: Candidates must take and pass an assignment-based case study for Strategic Marketing in Practice in Pathway 5)
